Introduction
With the rise of social media, food blogging and vlogging have become increasingly popular in India. Many talented individuals use platforms like YouTube, Instagram and Facebook to share recipes, restaurant reviews, food trends and more.
They have amassed huge followers of people interested in Indian and global cuisine. This list looks at 10 of the most influential food content creators in India who are helping more people appreciate and engage with food.
Through their creative videos and photos, they are not just entertaining but also educating viewers and playing a role in documenting the country’s rich culinary heritage.
| Influencer Name | Focus Area | Popularity / Achievements |
| Kabita Singh (Kabita’s Kitchen) | Easy, home-style Indian recipes | Millions of YouTube subscribers. Known for clear explanations and focus on accessible recipes. |
| Nisha Madhulika | Vegetarian Indian Cuisine, Traditional Recipes | Widely followed on YouTube (14.5 million followers). Known for detailed, easy-to-follow tutorials. |
| Sanjeev Kapoor | Diverse Indian & International Cuisines | Celebrity chef and television personality. Approachable style makes gourmet accessible. Hosts longest-running TV program in Asia, “Khana Khazana”. |
| Ranveer Brar | Culinary History & Culture, Regional Indian Cuisine, Modern Twists | Chef, TV host, author. Known for simplifying traditional dishes and exploring regional Indian cuisine. |
| Shivesh Bhatia | Baking, Desserts | Self-taught baker and author. Known for aesthetically pleasing bakes and detailed tutorials. Featured in Forbes 30 under 30. |
| Kunal Kapur | Gourmet Indian & International Recipes | Celebrity chef, restaurateur, and MasterChef India judge. Known for innovative approach to cooking. |
| Amar Sirohi (Foodie Incarnate) | Street Food Reviews | Popular for honest reviews and engaging content on street food across India. |
| Pooja Dhingra | Baking, French Desserts | Celebrated pastry chef and founder of India’s first macaron store, Le15 Patisserie. |
| Uma Raghuraman (Masterchef Mom) | Healthy Vegetarian Recipes, South Indian Cuisine | Focuses on easy-to-make, nutritious vegetarian recipes. Known for her blog and Instagram presence, winning awards for her food Instagram content. |
| Tarla Dalal | Vegetarian Indian & International Cuisines | Culinary legend. Credited with popularizing vegetarian cooking in India. |
Top 10 Food Influencers In India
1. Foodzee
Foodzee brings the vibrant streets of India to life through their top-quality food reviews and recipe videos. With engaging content that transports viewers directly to experience authentic flavors, Foodzee makes each dish come alive.
What makes their posts valuable is detailed recipes allowing followers to easily recreate mouthwatering meals at home.
This makes Foodzee a key resource for cooking real Indian street food. If a brand partners with Foodzee, collaboration charges typically range from 50,000 INR to 100,000 INR per sponsored post, depending on scope.
Their experienced team determines the right campaign approach and package to meet objectives. Partnering provides an impactful way for brands to authentically connect with audiences through the universal language of food.
Basic Details
- Username: foodzeee
- Followers: 1.4M
2. Natasha Gandhi
Natasha Gandhi is a renowned culinary artist based in India. Through her social media platform, she shares her passion for blending traditional Indian spices and flavours with modern cooking methods.
Also Check – How to Become a Social Media Influencer
Natasha has mastered the art of visual storytelling through food photography and step-by-step tutorial videos. Her engaging personality and detailed recipe instructions have earned her a large following of food lovers worldwide.
Brands frequently partner with Natasha for sponsored content promotions. Collaboration fees vary based on the scope and scale of the project but generally range from INR 40,000 for a standard recipe post to INR 90,000 for more intricate multi-step processes or series.
Natasha’s recipe developments and collaboration costs make her a sought-after influencer for food and lifestyle brands.
Basic Details
- Username: natashaagandhi
- Followers: 1.6 M
3. Idris Explores
Idris is a renowned food blogger known for his adventurous culinary explorations across India. Through his travels, he aims to uncover hidden gems in local cuisine and culture.
More than just reviews, his account provides readers with a vivid experience of each destination through detailed travel diaries and cultural insights alongside the food.
This unique approach, combining experiential storytelling with gourmet discoveries, has earned Idris a loyal following of foodies and travellers.
His content delivers an immersive and informative experience for audiences. Idris’ collaboration fees reflect the quality and engagement of his posts.
Depending on the promotional activities, brands can expect to pay between INR 25,000-60,000 per sponsored post to leverage Idris’ influence and tap into his niche but passionate audience.
Basic Details
- Username: idris.explores
- Followers: 470K
4. Tripti Bhalotia
Tripti Bhalotia is a renowned Indian food blogger and chef known for her healthy vegetarian recipes. Through her popular YouTube channel and Instagram account, Tripti shares easy-to-make dishes that cater to health-conscious individuals.
Her videos are of high production quality, featuring clear step-by-step instructions and appetising visuals that inspire home chefs to try new creations. Tripti has authentically showcased her passion for cooking over many years, gaining a loyal following for her wholesome meal ideas.
Brands recognise the value she provides, often partnering with her for sponsored posts. For collaborations, Tripti usually charges between 30,000-70,000 Indian Rupees depending on the scope, such as the number of posts and length of the campaign, to leverage her expertise and engage the audience.
Basic Details
- Username: cooking_with_tripti
- Followers: 1.1M
5. Aruna Vijay
Aruna Vijay is one of India’s most renowned celebrity chefs. A finalist on MasterChef India, she has become hugely popular for sharing her culinary passions and expert recipes on Instagram. Scrolling through her feed, one is treated to a visual feast of intricately plated dishes alongside insightful cooking tips from her professional kitchen.
With her engaging content, Aruna has established herself as a go-to source of inspiration and education for all levels of home cooks. Her social influence in the food world has also made her a sought-after collaborator by brands.
Partnering with Aruna for sponsored Instagram posts can be a highly effective way to reach her sizable and active audience of food lovers. However, given her celebrity status and large engaged following, collaboration rates start at INR 45,000 and can go up to INR 1,00,000 per sponsored post.
Basic Details
- Username: aruna_vijay_masterchef
- Followers: 1.1M
6. Kabita’s Kitchen
Kabita’s Kitchen is one of the most popular Indian food blogs in the country. Led by Kabita, a beloved chef and host known for her simple yet flavorful recipes. For over a decade, Kabita has taught millions of home cooks how to prepare traditional dishes through her highly engaging step-by-step video tutorials.
Her warm and personable teaching approach makes even the most complex recipes approachable for any skill level. Brands frequently partner with Kabita for sponsored posts and campaigns to leverage her strong community of loyal fans.
Depending on the scope and goals of the campaign, collaboration fees start from INR 50,000 and can go up to INR 1,20,000 per sponsored video or blog post. Kabita’s massive influence and experience guarantee top results for partnering brands.
Basic Details
- Username: kabitaskitchen
- Followers: 1.7M
7. Pooja Dhingra
Pooja Dhingra is renowned as India’s macaron queen and founder of the iconic Le15 Patisserie bakery. With over 1.5 million followers on Instagram, her engaging content showcases beautiful desserts alongside entrepreneurial wisdom. Pooja inspires many with her passion for baking and creative spirit. Beyond food, her posts convey valuable messages about pursuing dreams and persevering through challenges.
Given her tremendous influence and high social engagement, partnering with Pooja provides a valuable opportunity to connect with her sizable audience.
While her collaboration rates of 70,000-2,00,000 INR per sponsored post are on the higher end, the impact she can deliver for brands through her promotion and creative concepts makes her an influential social media partner.
Basic Details
- Username: poojadhingra
- Followers: 7M
8. Saransh Goila
Renowned Indian chef and TV personality Saransh Goila would be a great culinary influencer with whom to collaborate.
Best known for his signature dish, Goila Butter Chicken, Saransh has amassed a huge following on Instagram, where he shares his innovative recipes, culinary adventures abroad and creative cooking videos. His energetic on-screen presence and expertise in the kitchen make him highly engaging for audiences.
A collaboration with Saransh could be very beneficial for a food or lifestyle brand, as he has the ability to authentically promote products to his large fanbase.
Depending on the scope and deliverables, collaborating with the famous chef typically costs between 60,000 INR to 150,000 INR per sponsored post. His involvement is sure to generate valuable exposure and bring notable value to any potential partner.
Basic Details
- Username: saranshgoila
- Followers: 1.7M
9. Tarla Dalal
The late Tarla Dalal left behind an incredible legacy in vegetarian cooking. Through her lifelong work of gathering, creating and sharing thousands of recipes, she inspired home cooks across India and beyond. Even after her passing, her content and teachings continue nourishing people online.
The Tarla Dalal Instagram account pays tribute to her vision of making vegetarian meals accessible, enjoyable and nutritious for all. With millions of devoted followers who see her as an iconic figurehead, the account plays a crucial role in keeping her memory and message alive.
Any brands collaborating on sponsored posts or promotions through this influential platform can expect to see huge engagement and impact matching Tarla Dalal’s reputation.
Rates for partnering with the account start at 40,000 INR and may exceed 90,000 INR depending on the proposed campaign, a fair reflection of its massive community and following.
Basic Details
- Username: tarladalal
- Followers: 1.1M
10. Vegan Richa
Vegan Richa, also known as Richa Hingle, is a renowned vegan chef and recipe developer. Through her popular Instagram account and website, she shares creative and mouthwatering plant-based dishes that cater to both vegans and non-vegans alike.
Richa’s speciality lies in crafting nutritious yet delicious vegan meals. Her recipes are accompanied by beautifully styled photographs that inspire many to cook and eat more plant-based foods.
Through her work, Richa aims to make vegan cuisine fun, accessible and appealing to all. If you wish to partner with Richa for a sponsored post or collaboration, rates start from approximately 30,000 Indian Rupees and can go up to 70,000 Indian Rupees depending on the scope and requirements of the campaign.
Basic Details
- Username: veganricha
- Followers: 410K
Buzzfame – Collaborate with the best influencer marketing agency for the right collaborations
Buzzfame is a leading influencer marketing agency based in Chennai with extensive experience matching brands and influencers for collaborative success. Rather than a one-size-fits-all approach, they take the time to understand each client’s unique goals and target audience.
This allows them to strategically partner brands with influencers who authentically engage that demographic. Well-known Indian brands have benefited from their targeted matching that drives quantifiable results.
Buzzfame nurtures win-win partnerships that increase exposure for brands while providing opportunities for influencers. Whether you’re a brand or influencer, exploring collaborative potential through Buzzfame is ideal.
Their personalised service and proven track record fostering synergistic relationships make them the best choice to elevate your influencer marketing. So, if you are looking for making collaborate with any food influencers, then buzzfame is the right place for you.
Conclusion
Food blogging and vlogging have become very popular ways to connect with audiences in India who have a passion for cuisine.
The influencers featured here have built devoted followings through their engaging content-sharing recipes, restaurant reviews, and culinary experiences.
By authentically showcasing their love of food, they are helping to document India’s rich culinary heritage while also entertaining and educating many viewers.
Partnering with these top influencers provides brands with impactful opportunities to promote to their sizable, engaged communities through sponsored content in the universal language of food.
FAQs
Who is the best food critic of India?
Rashmi Uday Singh is widely regarded as India’s best food critic. With her expertise in culinary reviews, she offers insightful opinions on restaurants and food trends, making her a trusted figure in the Indian food industry.
Who is the biggest food influencer in India?
Nisha Madhulika is one of India’s biggest food influencers. She has a massive following, especially for her vegetarian recipes, which she shares on YouTube, catering to a wide audience of home cooks and food lovers.
Who is the best food review guy?
Kunal Kapur is one of the best food review influencers in India. A celebrity chef, he provides detailed and engaging reviews, offering food enthusiasts valuable insights on both traditional and modern Indian dishes.
Who is the top 10 chef in India?
Top chefs in India include Sanjeev Kapoor, Ranveer Brar, Kunal Kapur, and Vikas Khanna. These chefs are renowned for their culinary expertise, television shows, and contributions to the Indian food industry.
Who is the No. 1 food vlogger in India?
The No. 1 food vlogger in India is Sanjeev Kapoor, known for his extensive cooking videos, recipes, and food tips. He has a massive following across platforms like YouTube and television, inspiring many aspiring chefs.
Who is the top influencer for food?
Nisha Madhulika is India’s top food influencer. Known for her easy-to-follow vegetarian recipes, she has amassed millions of subscribers on YouTube, making her one of the most influential figures in Indian food blogging.
Who is India’s biggest influencer?
Virat Kohli is often considered India’s biggest influencer. With his global reach and massive engagement across social media, his influence extends beyond sports to food, fitness, and lifestyle.
Who is India’s best food critic?
Rashmi Uday Singh is considered India’s best food critic. Her deep knowledge of culinary arts and her honest, detailed reviews have earned her a reputation as one of the most trusted food critics in India.
Who are the top food influencers in India?
Top food influencers in India include Kunal Kapur, Ranveer Brar, Nisha Madhulika, and Shivesh Bhatia. These influencers are known for their engaging food content, high-quality recipes, and loyal followings on social media.
What defines a top food influencer in India?
Top food influencers in India are defined by their content quality, audience engagement, and consistent, authentic food content. These influencers are experts in Indian cuisine and regularly share recipes, tips, and food trends.
Which Indian food influencers are chefs?
Celebrity chefs like Kunal Kapur, Ranveer Brar, and Saransh Goila are some of the top food influencers in India. They combine their culinary expertise with engaging social media content, sharing recipes, cooking tips, and food reviews.
Who are popular cooking influencers on Instagram India?
Popular cooking influencers on Instagram India include Shivesh Bhatia, Nisha Madhulika, Archana’s Kitchen, and Hebbar’s Kitchen. They share easy-to-follow recipes, cooking tips, and food visuals that attract a large, engaged audience.
Are there any micro food influencers in India worth following?
Yes, micro food influencers like The Tandoori Tales and The Foodie Hat are known for creating authentic, localized food content. Their smaller followings allow for high engagement with niche audiences passionate about regional cuisine.
Which food influencers are best for Indian cuisine?
Food influencers like Sanjeev Kapoor, Hebbar’s Kitchen, and Nisha Madhulika specialize in Indian cuisine, offering a variety of traditional and modern recipes. They are trusted sources for culinary inspiration and cooking tips in Indian food.
Who is India’s best food blogger today?
Shivesh Bhatia, known for his baking skills, and Archana Doshi, recognized for her traditional Indian meal recipes, are among India’s best food bloggers. Their engaging content and strong online presence make them top food influencers today.
